As the world of business moves faster and gets more competitive, it is difficult to keep up with both the changes in your industry as well as the innovations in sales, marketing and management strategies. Nowadays, having Business Coaches or Business Consultants is not a luxury you do not need, it is a necessity your business must have.

◦Technical Markets & Strategic Consulting:

We usually provide the following Sales & Marketing / Technical Consulting services:
■Market Research & Analysis
■B2B Prospection
■Product Strategy
■Feasibility Studies / Analysis
■Strategic Marketing
■Business Planning

especially to clients active in the following markets:

■Automotive Market (ITS, Navigation, ETC, OEM, Aftermarket, Automotive parts manufacturing)
■Mobile Phone Market (GSM parts manufacturing)
■Semiconductor Market (Back-end Testing)
■Electronics Market
■Professional AV Market (Broadcast, CCTV, Professional Audio & Video)
■Display Market (Plasma screens, Video Projectors, Large Screen Displays, CUBE Walls, Simulators)
■Airconditioning Market (home use & business use)
■Healthcare & Telemedicine Market

Example of a Market Research & Analysis Project: for a Medical AV equipment manufacturer, Market Research on the European Welfare System and Medical Infrastructure. Report includes: Healthcare Resources & Funding & Expenditure in Europe, Welfare & Private Insurance Systems in Europe, Diagnostic Imaging Systems, Hospital Information Systems, Picture Archiving & Communication Systems, Communication Infrastructure.

Example of a Product Strategy Project: for an Automotive parts manufacturer, carry out an extensive search on the DAB Market in Europe and opportunities for DAB related parts. Report includes: European DAB Market Status and Size, DAB coverage in Europe, Overview of DAB in-car receivers including technical specifications & pricing levels, DAB related parts Aftermarket, DAB related parts OEM Market including car makers positions on DAB, DAB Future.

Example of a Strategic Marketing Project: for an Audio-Video manufacturer, advise on the Marketing Strategy for a new line of Plasma Displays. Report includes: SWOT Analysis, suggestions of promotion campaigns for the Consumer route, suggestions of promotion projects targeted at rental companies, airports & large exhibitions for the Systems route, suggestions for sales structure development & product merchandizing.

Example of a Business Planning Project: for a large Manufacturing group, advise on achieving System Integration Business through System Airconditioning Business Development in the Construction Industry.

◦Business Coaching:

We also carry out coaching missions whenever requested. Business coaching does many of the same things as sport coaching, but in a way that is focused on creating a succesful business. At GBMC, our role is to coach business owners to through guidance, support, accountability and encouragement. We help our clients (in this case, typically SMEs) with their sales, marketing, management, team building and so much more. We help them develop long-term and short-term goals & strategies, as well as to improve your business in areas that might have been overlooked. Finally , we will always tell you the truth, even if you don’t want to hear it.