Check out http://gbmc.biz! Japan Cross-cultural Training Page, GBMC, business consulting firm specialised in Japan Lecturing, Japanese Business Culture, Japan Cross Cultural Training
Tag Archives: cross-cultural management
GBMC is honoured and delighted to present you the following cross-cultural seminar:
Seminar F: Cross-cultural Business Awareness Training:
“Business Meetings and Negotiations in Japan”
More details (on Linked In) from:
or from our website:
GBMC is honoured and delighted to present you hereunder the following cross-cultural seminar:
Seminar E: Cross-cultural Business Awareness Training:
“Doing Business with Japan” &
“How to pitch to Japanese prospects”
More details (on Linked In) from:
Or from our website:
Les Consultants en Affaires Europe-Japon de GBMC ont le plaisir et l’honneur de vous faire part du lancement de trois nouvelles séries de formations interculturelles Europe-Japon données dans le centre de Paris et, dans une moindre mesure, à Bruxelles.
Need to understand better Business in Japan or with the Japanese?
Check our Cross-cultural Training courses!
That is, we are happy and proud to launch, at GBMC, a new set of EU-JAPAN CROSS-CULTURAL TRAINING COURSES designed for EU and Japanese executives either working for Japanese companies or doing business with Japan. With, of course, our touch to it!! In short, we now offer in-house/company-specific seminars (training customised and delivered for your company) as well as open business seminars (training open to all companies) in the centre of Paris and, to a lesser extent, in Brussels area.
Training courses are sorted out according to the following three series:
SERIE 1: Cross-cultural training for Japanese expatriates working in Europe
Our aim here is to increase EFFECTIVENESS IN THE WORKPLACE through overcoming cultural differences between European staff and Japanese expatriates.
Seminars (half a day each) are aimed at raising general cultural awareness as well as at understanding and developing practical strategies for solving cultural differences and conflicts which might rise at the office, from a Japanese staff perspective.
Half-day training courses:
€> our General Workshop #1.0: Working and Communicating with European Colleagues
€> our Training Module #1.1: Managing European staff effectively
SERIE 2: Cross-cultural training for European staff in Japanese companies
Our aim here is to increase EFFECTIVENESS IN THE WORKPLACE through overcoming cultural differences between European staff and their Japanese colleagues or bosses.
Seminars (half a day each) are aimed at raising general cultural awareness as well as at understanding and developing practical strategies for solving cultural differences and conflicts which might rise at the office, from a European staff perspective.
Half-day training courses:
€> our General Workshop #2.0: Working and Communicating with Japanese Colleagues
€> our Training Module #2.1: Managing in a Japanese Organisation
SERIE 3: Training for EU companies approaching the Japanese Market or working with Japanese companies (Japanese customers, clients or partners)
Our aim here is to increase EFFECTIVENESS IN DOING BUSINESS WITH THE JAPANESE through overcoming cultural differences between Europeans and Japanese.
On a standard base, we propose the following 5 seminars (half a day each):
€> our General Workshop #3.0: ” Doing Business with Japan ”
€> our Training Module #3.1: ” Business Negotiations in Japan ”
€> our Training Module #3.2: ” Business Meetings in Japan ”
€> our Training Module #3.3: ” How to pitch to Japanese prospects ”
On a more in-depth base, we propose the following 2 seminars (one full day each):
€> our Advanced Workshop #3.4: ” How to export to Japan and How to market your products in Japan ”
€> our Advanced Workshop #3.5: ” Japan Entry Strategies and How to set up an office in Japan ”
In 2012, the EU-Japan Centre carried out a Survey of EU SMEs on their Internationalisation towards Japan (Source: In Search for Growth: Towards a New Role for SMEs in EU-Japan Relations, EU-JAPAN CENTRE FOR INDUSTRIAL COOPERATION 2013). The obstacles most often mentioned by respondents (126 European SMEs) were:
- Language barriers (55%),
- Difficulty to grasp business practices,
- Difficulty in understanding the local laws or regulations,
- Conforming to Japanese standards.
So, you have a “Homework” to do when approaching one of the most dynamic and challenging market in the world. Of course, you should and you could start reading a couple of books/papers about Japan (you will find some resources on the “Publications” Page of our website http://www.gbmc.biz), as well as taking part in various cross-cultural training seminars (which we also offer at GBMC) or executive training programs.
However, there is a quicker way to kick off your “Japan Project”. If you are a business executive of a company:
- approaching the Japanese Market,
- reviewing its options in terms of Japan Entry Strategy,
- already exporting to Japan (Indirect Sales) or,
- already established and doing business in Japan (Direct Sales).
MY ADVICE TO YOU WOULD BE THESE 3 WORDS: ” BUY MY BOOK ”
(after a quote from “Wall Street”, Oliver Stone’s movie)
It will save you a lot of time, research and money, as the base of what you need to know is summarised in one single place:
“The Ultimate Survival Guide for Business in Japan”
In this book, I show::
- That the Japanese Market is a great market to approach and that, provided the right methodology and marketing mix, there are great opportunities to seize in the long-term for foreign (EU) companies.
- That it is necessary to get familiar with cross-cultural differences and to understand better your Japanese clients, their country, their culture and their business system.
- How to market your products or services in Japan (B2C and B2B Marketing Guidelines).
- Which Entry Strategies are available to foreign companies to choose from and guidelines for selection.
So feel free to check the book details.
The eBook is available right now for sale on various e-commerce sites (KOBO/AMAZON/LULU/YOUSCRIBE/FNAC/RAKUTEN/IBOOK).
The useful links are provided on our website at the “eBooks” page:
WISHING YOU A PRODUCTIVE READING !!
Interesting paper from McKinsey dealing with cross-cultural management issues: