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Attention: “Japan Books” for you to read!

"Japan series" by Philippe Huysveld (GBMC)

“Japan series” by Philippe Huysveld (GBMC)

 

« Japan Series »: A new series of Books (6) about the economy, the society, the culture, business, tourism and the history of Japan.

 

Mastering the cultural, linguistic, social, economic, technical and business specificities of the Far East and in particular of Japan is not an easy thing and demands a certain amount of investment in time and resources.

For this purpose, Philippe Huysveld, Japan expert and senior consultant in Europe-Japan business at the consulting firm GBMC (Global Business & Management Consulting, www.gbmc.biz), has written and proposes to you his series of books about Japan, entitled « Japan Series ».

Made of 6 books, available as well in digital format (eBook) as in paper format (paperback), this collection’s objective is to share with business men, students, Japan “aficionados” and the general public about the various aspects of the Land of the Rising Sun.

 

More details from:  https://www.linkedin.com/pulse/japan-books-philippe-huysveld-gbmc-series-huysveld-ir-mba/

 

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Third edition of the (e)Book “The Ultimate Survival Guide for Business in Japan”

The Ultimate Survival Guide for Business in Japan
by Philippe Huysveld
“Japan Series”: Book/Livre II
Editor: Lulu.com

 

 

“The first edition of this book was released under digital format (eBook) in 2014. In 2015, a second edition of the eBook was released, containing, besides minor changes here and there, two important additions: Chapter VII about “the Japanese Consumer Mindset” and Chapter XI about “3 Keys for Success in Japan”. In 2017, the third edition is being released with a new Table of Contents and a revision of Chapter XI, becoming “5 Keys for Success in Japan”.

This book is targeted at business executives of companies:
• approaching the Japanese Market,
• reviewing their options in terms of Japan Entry Strategy,
• already exporting to Japan (Indirect Sales) or,
• already established and doing business in Japan (Direct Sales).

In this book, we show:
• That the Japanese Market is a great market to approach and that, provided the right methodology and marketing mix, there are great opportunities to seize in the long-term for foreign companies.
• That it is necessary to get familiar with cross-cultural differences and to understand better your Japanese clients, their country, their culture and their business system.
• How to market your products or services in Japan (B2C and B2B Marketing Guidelines).
• Which Entry Strategies are available to foreign companies to choose from and guidelines for selection.”

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BOOK AVAILABILITY

More information from our Press Release at http://gbmc.agence-presse.net/?p=30&preview=true

or from our website at http://www.gbmc.biz/survival-guide–e-book.html

 

 

 


Troisième édition de “Lecture Economique Histoire Japon”, (e)Book, Philippe Huysveld

Lecture Economique de l’Histoire du Japon

 

Nous vous invitons à lire la Troisième édition du livre “Lecture Economique de l’Histoire du Japon” !!

Source: Lecture Economique Histoire Japon, eBook, Philippe Huysveld

 


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